Social Media Marketing

Professional Social Media Optimization Agency in Mumbai

“eDigital SEO” is a Professional Social Media Marketing Agency in Mumbai, specialises in lead generation through PPC strategies for small businesses, large corporations, and organisations with numerous locations. Our social media marketing experts will help you with your SMM campaign whether you’re a startup or a large multinational business. Let our social media marketing agency help you increase your brand’s exposure and credibility. Through social media marketing, you can increase brand awareness across the web and form meaningful connections with your customers and followers on your Social Media accounts.

What is Social Media Marketing? Social Media Marketing is an online paid marketing promotion done on Social Media accounts to generate quality leads. It is a similar process to Search Engine Marketing. Different Social Media networks, such as Facebook, Instagram, Linkedin, and Youtube, are used in social media marketing to create brand awareness, grab consumers’ attention, and connect brands with a larger, more diverse audience group. More significantly, a creative social media marketing campaign will help the company’s search engine optimization and digital marketing activities, resulting in more leads and sales.

Social Media Marketing for Business – Social media marketing is an effective way to reach out to potential customers and companies of all sizes. Customers are now using Social Media to communicate with brands, and if you’re not available on Social Media sites, you are missing out on a huge opportunity to increase sales leads.

Start Social Media Marketing with the help of Experts – Consider the business priorities before you start paid promotions on social media sites. Launching a social media marketing campaign without the help of “eDigital SEO”, a professional Social Media Agency is similar to navigating through a forest without a map — you may be able to promote to some degree, but you’ll end up losing money on your ad campaigns if you don’t plan.

Benefits Of Social Media Marketing

Online success is a key component of Social media marketing. Marketing services for social media have many benefits for companies and existing brands. Social media content marketing will boost search, better SEOs, a healthy relationship with customers, and better brand loyalty with the right social media marketing strategy and campaign monitoring framework. Here are the key advantages to the decision-making process through social media marketing:

social media marketing
  • Brand Awareness or Branding
  • Generate quality backlinks for your website
  • Divert Social Media traffic to your website 
  • Increase your target audience 
  • Get quality leads through Social Media Ads
  • Broad Online Exposure
  • Improved Search Ranking
  • Building Customer Trust
  • Multiple Marketing Platforms

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Difference between Digital Marketing & Social Media Marketing

Generally, many people have a misconception about the term “Digital Marketing” and “Social Media Marketing”. They think that the Digital Marketing process executes and incorporate all different social media marketing strategies together. However, marketing via social media platforms is just part of the wider context. 

Digital marketing is an all-embracing concept used to promote products and services with online and offline promotional activities to improve profitability. Digital marketing covers multiple Internet marketing strategies and platforms, including SEO, SEM, SMM, Social Media Optimization, Affiliate marketing, Content Writing & Marketing, Ecommerce SEO, Email marketing, Amazon SEO and much more channels. 

On the other hand, social media marketing is one of many digital marketing elements. It leverages different social media sites to launch a brand, to attract people’s interest and to engage potential customers. Social media marketing includes working with industry influencers and publishing new and exclusive content to persuade individuals to participate.

How to choose the best Social Media Platforms – Since each social media platform has its own set of features and value, it’s critical to determine and prepare your strategic goals before considering your company’s social media platform.

Facebook Promotion – Since Facebook is a place where people go to unwind and talk with friends, keep your daily posts lighthearted and courteous. Also, keep in mind that Facebook’s organic reach can be small, so find a cost-effective Facebook ad strategy that can also boost your organic reach!

Linkedin Marketing – LinkedIn is one of the Social Media Marketing sites which is exclusively used by Businesses and Professionals. LinkedIn is a great place to network with people in related industries and exchange knowledge with people who share similar interests.

Youtube Promotions – Youtube is the most popular website for creating and sharing video content, and it can also be an extremely effective tool for social media marketing. Most businesses strive to create video content in the hopes of “going viral,” but the odds of this happening are slim. Instead, concentrate on producing educational videos that can engage a larger audience.

Twitter – Mix in some friendly, brand-building tweets about deals, offers, and updates with your official tweets. If a customer says something good about you on Twitter, retweet it, and don’t forget to answer people’s questions when they ask them. Twitter as a tool for social media marketing is all about dialogue and engagement, so make an effort to communicate as much as possible to nurture and develop your following.

Instagram Promotions – Instagram is a unique platform that focuses on sharing images and short videos rather than attempting to be the all in one social networking site.  In terms of skilled marketing, Instagram provides businesses in both the B2B and B2C fields with a unique opportunity to broaden the ways in which prospects, leads, and consumers perceive their brand.

“eDigital SEO” believes Creating, Connecting, Collaborating, and Conversions to be the four pillars of social media marketing. Our social media marketing strategies are more than just sharing on social media. Since more people spend their time on social websites than anywhere else, this is a massive opportunity to talk about your company, products, and services; however, it is possible that you might miss or fail to do so effectively by yourself until you take the help of our SMM Experts. We pay close attention, prepare accordingly, implement, and optimise.

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